Why do private domain operations need to be upgraded to digital intelligence and global thinking? How to design the business ecological layout around the enterprise executive list micro-private domain? What is the underlying logic of enterprise WeChat private domain business? What improvements does Enterprise Micro SCRM have on private domain operations? Is executive list there a tool that can solve the problem of digital intelligence upgrade? Systematic application of enterprise and micro SCRM tools in private domain trading projects? From strategy to style of play, the following 8500 words will be used to sort out and interpret.
Because the content is rich, it is recommended to collect it first, and sort out the main points of the framework so that everyone can better understand the full text. Enjoy~ 1. The “digital intelligence” upgrade under the growth of private domains For executive list most business organizations, after the Lunar New Year is the starting point of business in the new executive list year. In the process of implementing digital marketing consulting with brand customers, we compared the traditional north star indicators such as extensive GMV and user increment in the past.
This year Brands have clearer and more refined North Star indicators for their private business or digital transformation goals. For example: the executive list number of corporate WeChat private domain users has doubled compared with 2020, the retention and conversion rate of corporate WeChat private domain users has increased by 20%, the proportion of private executive list domain e-commerce/transaction transactions has increased to 30%, and multi-channel members are effectively bound to WeChat rate of 80% and so on. With this KPI tilting towards the WeChat business ecosystem, as a consultant of digital private domain projects.